UFC Fight Week: Exploring Performance Gains with Aires

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UFC Fight Week: Exploring Performance Gains with Aires

UFC International Fight Week

What do elite athletes, neuroscientists, and EMF technology all have in common? Turns out, quite a lot.


At UFC International Fight Week in Las Vegas, Aries joined the UFC Performance Institute for a live panel exploring how electromagnetic fields (EMFs) impact athletic performance and how to turn this challenge into a competitive edge.


NASCAR driver Chad Finchum said it best: “We’re all looking for that secret weapon that nobody else has.


This event brought together experts to talk about something that might be invisible, but still affects us all: the electromagnetic environment. The goal is to uncover how technology and peak human performance can coexist in today’s world.

Real-World Testing with Real Athletes

The discussion began with a behind-the-scenes look at real-life testing done on athletes like:

  • Tim Welch, owner and head coach at Red Hawk Academy

  • Cory Sandhagen, UFC bantamweight fighter

  • Chad Finchum, Nascar driver


Clinical neuroscientist and EEG expert Dr. Nicholas Dogris tested these athletes using EEG scans to measure brainwave activity and HRV monitors to measure how well their nervous systems respond to stress. Here’s what they found:


  • The Brain Without Aires: When exposed to just a cell phone, brainwaves shifted towards patterns linked to stress like increased delta and theta activity, as well as high beta and gamma waves. This can show up as symptoms such as brain fog, anxiety, or slower cognitive responses.

  • The Brain With Aires: Brainwave patterns became more balanced with an Aires device present. More alpha waves – which accompany states of relaxed focus – showed up, and emotional regulation increased. Overall, this contributes to better adaptability under pressure and stress.

  • Heart Rate Variability: HRV scores, a key indicator of resilience, improved significantly with Aires present. There was less sympathetic dominance, also called “fight or flight,” and a noticeable increase in parasympathetic activity, which supports recovery and relaxation.

Dr. Nicholas Dogris

Meet the Brain Behind the Brainwaves: Dr. Nicholas Dogris

Dr. Dogris specializes in mapping the brain and creating predictive models to understand how it responds to different stimuli. He has spent decades exploring the effects of EMF on the brain, figuring out what’s “good EMF” and “bad EMF,” and developed an electromagnetic stimulator to help his own son recover from a brain injury. He believes in creating environments that promote health and optimal function, which led him to discovering Aires.


To him, it wasn’t about the tech itself; it was about biology. “Biology rests on a foundation of energy. Change the energy, change biology.”


His background as a musician helped him draw a connection between the brain and a musical instrument. Like an instrument, the brain can be tuned. EMF energy interacts with our bodies and environments in complex ways, just like sound behaves differently in a music studio depending on the surfaces it hits. He describes Aires as the “tuning fork” that helps bring order to the electromagnetic environment.


“We’re at the infancy of the information age. We need to get smart about how to mitigate these effects and stay healthy.” 

-Dr. Nicholas Dogris

Athlete Insights: Benefits During Performance and Beyond

Athletes report feeling calmer, sharper, and more focused after implementing Aires into their training toolbox. NASCAR driver Chad Finchum saw improvements almost immediately after introducing Aires into his environment. His reaction times sharpened, and his sleep quality skyrocketed with REM sleep doubling.


For a pro athlete, that kind of improvement can be a game changer. “A tenth of a second on the track could be the difference between first and last,” Chad said. And for UFC fighters who are going head-to-head with other elite athletes at the top of their game, every advantage matters.


During the discussion, Dr. Dogris explained why:“Your heart was all trigger. You’re a Nascar driver – you’re ready to go. But if you don’t have enough parasympathetic activation, you’re not gonna correct for errors. You’ll be more prone to make errors. So it doesn’t slow you down, but it makes your brain sharper.”

Chad Finchum and Duncan French

UFC Performance Institute: A Natural Fit

Duncan French, SVP of the UFC Performance Institute, sees Aires as a tool that fits right in with their mission to improve athlete wellness and recovery. The passive nature of Aires devices provides all of the benefits without adding any extra steps to their already packed training routines. “Why wouldn’t you implement this?” French asked. “It takes nothing, but makes such a difference.”


Our athletes are exposed to a huge amount of allostatic load that is a huge drain on their sympathetic system. The sport is hugely oxidative.”

-Duncan French


After all, professional fighters are in a state of maximum sympathetic activation every time they step into the Octagon. Over time, that chronic fight-or-flight state wears down the brain and body. It contributes to oxidative stress and poor recovery, affecting their long-term health.


As Aires CEO Josh Bruni pointed out, the techniques at the Performance Institute are designed for training an athlete’s nervous system to be adaptive, resilient, and responsive when they need it to be. It’s about building them up, but also helping them come back down so they can recover. Aires offers a passive, effortless addition to a fighter’s routine that supports resilience and helps manage the load.

Creating a New Baseline

Josh Bruni, Aries CEO, made an important point during the discussion: This isn’t about being anti-technology. Even in the absence of these modern frequencies, the body still “tunes.” The goal is helping people understand the electromagnetic environment and think about creating a “new baseline.”


We already work to optimize our environments through filtering our air, purifying our water, integrating plants and other wellness tools to control and improve our space. Aires optimizes our electromagnetic environment through tuning out the static and creating a coherent field that is more biologically friendly.

International Fight Week Panel Q&A

Q: What is the effect of EMFs on children?

Children’s brains are still developing, and Dr. Dogris noted the rising rates of mood disorders and ADHD linked to screen exposure. The earlier we create low-impact environments for them, the better.

Q: How does the product work? Is Aires a “blocker?”

Nope. In fact, true “blockers” often do more harm than good by trapping EMFs in your space, as Dr. Jill Carnahan found out (more about her story here). Aires doesn’t block EMFsit reshapes them. Its resonator chip uses fractal geometry to create a stable, coherent field that supports biology instead of interfering with it.

Think of it like an air filter, but for energy.

Q: What’s the best way to use Aires in my home?

Experts recommend placing Aires devices near EMF “hotspots” like your router, electrical panel, or bedside table. In homes with older, unshielded wiring, Aires helps structure that exposure into something your body can better handle.

What’s Next?

Reaction time is an area of future research for Aires as they continue to explore new partnerships – like the one with the Minnesota Timberwolves at Target Center.


But the message from the UFC panel was clear: The results speak for themselves. Aires' helps athletes perform better, and it’s not placebo – it’s measurable. Whether in the Octagon, on the racetrack, or just navigating modern life, supporting your body through optimizing your electromagnetic environment can lead to clearer focus, faster recovery, and better performance.


With Aires, it’s not about fearing technology. It’s all about training, recovering, and living smarter.

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