Meet the Executive Team
CHIEF EXECUTIVE OFFICER & DIRECTOR
Josh Bruni
Josh Bruni brings 20 years of proven success building global brands and driving scalable growth through data-led marketing and e-commerce strategies. As a founder and executive, he has led brand strategy across multi-billion-dollar categories including apparel, health & wellness, food, beverage, and tech. His leadership helped grow major names like Pacsun, NordicTrack, 7 For All Mankind, Ancestry.com, and Reckitt Benckiser. He’s also launched and advised startups like Lendio, Altra Footwear, and TeeFury, with a strong track record in DTC and entrepreneurial growth.
CHIEF PRODUCT OFFICER & DIRECTOR
Dimitry Serov
Dimitry Serov is the Founder, President, and Chief Product Officer of Aires. He leads product development across innovation, manufacturing, R&D, and supply chain. He holds a diploma in Economics and Business Management from St. Petersburg College (2003) and previously held executive roles in the automotive sector with BMW, Mercedes-Benz, and Audi. Dimitry played a pivotal role in transforming Aires’ original technology into the scalable, consumer-ready platform it is today.
CHIEF FINANCIAL OFFICER
Vitaliy Savitsky
Vitaliy Savitsky is an iBBA graduate from Schulich School of Business with 15 years of experience in capital markets, including institutional equity research at Canaccord Genuity. He has led business development strategies across industries and built the BD team at fintech startup Soundays, partnering with JP Morgan Chase, Visa, Mastercard, Amazon, and eBay. He also founded and successfully exited Comfort.to, a Toronto-based Costco grocery delivery service.
COMMUNICATIONS DIRECTOR
Grant Pasay
Grant brings over 20 years of experience as a marketing copywriter and investor relations expert for public and private companies across 60+ sectors. He began his career in 1999, co-founding a digital marketing firm in the early days of the Internet. He has developed investor assets, corporate communications, and campaigns for companies in Canada, the US, and Europe. Grant holds degrees in Psychology and Education from the University of Calgary and has taught writing at the University of BC and Simon Fraser University.